Sunday 18 September 2016

Data Collection

Data Collection
Creating a distinct topic is a fundamental concept of doing research. Ideally, the definition of a topic is a multi-step process. A viable research topic needs to be something that an individual is highly interested in it. A research topic is significant and scientifically original (Seamons & Spafford). Research can be focused in various areas such as psychology, marketing, finance, economics, and accounting. This paper will focus on the psychological topic titled, “how color affects an individual’s mood.”  
Collected data indicating a problem
Colors appear to be unimportant and simple but have the ability to affect our contemporary lives. Studies have shown that colors can produce particular chemicals that stimulate feelings, for instance, hunger
. Ideally, blue color makes an individual calm since it generates the calming chemicals whereas red color induces hunger since it is considered an appetite stimulant (Offermann, 2012). There needs further research to determine any impact of color on the color blind individuals.
Relevance of the data sources to the problem
The concept of color psychology is critical to marketing. Additionally, color psychology is essential in the way individuals operate at trade shows, dress, and in design. Colors have diverse meanings in the majority of cultures (Offermann, 2012). The use of color themes is prevalent in most restaurants. Statistics reveals that people tend to lose their temper and get violent in a yellow room. Research should be done to demonstrate the impact of colors to the color blind.
In conclusion, arriving at an appropriate research topic is a multi-step process. A good research should be appealing to the researcher. There are diverse fields for research although this paper focuses on psychology and specifically color psychology. It has been established that color can affect an individual’s mood. It is, however, unknown if the color has any impact on the color blind individuals.
References
Offermann, A. (2012). Color Psychology – analyze the rainbow!. Mobile Beat Magazine - Online, In Person and In Print - For Mobile DJs, KJs and VJs. Retrieved 10 August 2016, from http://www.mobilebeat.com/color-psychology-analyze-the-rainbow/
Seamons, K. & Spafford, G. How to choose a research topic.

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